Copy of Msitu Africa

Digitizing decarbonization

through digital payments.

Launching Soon.

Donate

Our platform has the power to make a positive impact on reforestation and afforestation initiatives, enabling businesses and individuals alike to significantly reduce their carbon footprint.

Our business-to-business-to-farmer value chain will see corporations aiming to satisfy their carbon-neutral obligations by directly investing in the transition to sustainable agriculture and carbon farming.

About us

Msitu is a Swahili word meaning forest.

Msitu Africa aims to leverage on technology to simplify reforestation and afforestation efforts faced by governments, businesses and citizens across Africa.

We are committed to making reforestation efforts easier by facilitating the seamless collection of donations through digital payment methods and providing solutions for companies and consumers who struggle to offset their carbon emissions.

What are we solving?

Businesses and consumers across Africa find it challenging to offset their carbon footprint due to a lack of awareness and a simplified impact process.In the same breath, Governments, NGOs and climate impact initiatives lack the needed funding to combat prevailing climate change problems.

Our vision is to empower individuals, communities, and organizations to contribute to reforestation through our user-friendly platform.

How are we solving it?

For business : Introducing a seamless and reliable plug-and-play API that effortlessly gathers predetermined donations from digital payments securely. This API stores and redistributes the funds towards reforestation and afforestation, making a positive impact on the environment while being user-friendly for businesses.

For consumers : An opt-in approach that allows users to make tiny donations to reforestation with every digital payment. They will also receive green energy points, which they can use to plant virtual trees and forests using our gamified Msitu app. The game will offer several climatic tasks for the user to overcome, making the overall experience more participatory, educational, and enjoyable.

Increased donor engagement: Automation of donations will enable donors to make regular, recurring contributions with a simplified process, fostering long-term commitment to reforestation projects. Furthermore, our gamification and reward programs will incentivize repeat donations and encourage greater participation from the public.

Enhanced efficiency: Automation of donations through digital payments can significantly improve the efficiency of donation processes by minimizing human errors, streamlining transactions, and reducing administrative costs. Faster and more accurate transfers of funds can ultimately translate into more trees being planted and better management of reforestation projects..

Community empowerment: Reforestation projects will help create jobs and income-generating activities for marginalized communities, such as planting and maintaining tree nurseries, establishing agroforestry systems, and harvesting non-timber forest products. This helps to reduce poverty and improve living standards.

Enhanced corporate social responsibility: Companies that participate in automating donations for reforestation through digital payments can improve their corporate social responsibility image. By contributing to reforestation initiatives, companies can showcase their commitment to environmental sustainability and draw in environmentally conscious customers and investors.

Environmental benefits: Reforestation helps to improve air and water quality, reduce soil erosion, and mitigate the impacts of climate change by sequestering carbon dioxide. This can lead to healthier living conditions and ecosystems for marginalized communities, who are often most vulnerable to the negative impacts of environmental degradation.

Scalability and adaptability: Automating donations can be easily scaled to accommodate different levels of donations and adapted to suit various types of reforestation projects. This means that as more people become aware of the importance of reforestation, the donation process can expand and develop to ensure continued support for essential tree-planting efforts worldwide. e.g Cross-border donations.

Step 3

Step 2

Project and project area identified.

Step 4

Government and NGO engagement.

Community engagement, tree planting and project maintenance.

Step 1

Step 5

Donation collection and storage.

Impact and accountability reports.

Companies and consumer opt-in and engagement.

All public data will be available on the website and apps

The Government of Kenya led by H.E. Dr. WILLIAM SAMOEI RUTO initiated planting of 15 billion trees by 2032, a move aimed at: reducing greenhouse emissions, stopping and reversing deforestation and, restoring 5.1 million hectares of deforested and degraded landscapes through the African Landscape Restoration Initiative which was launched 19 Jan 2023.